iTunes got support for video in May 2005, Podcasts in June 2005, and Books in January 2010. This became the driving philosophy behind iTunes, a piece of software that could contain all of your entertainment. It envisaged the Mac as the hub that sat at the center of everyone’s digital lives, linking together digital cameras, music players, and “handheld organizers.”
iTunes was the interface to Apple’s Digital Hub strategy, which Steve Jobs unveiled back in 2001. ITunes was the interface to Apple’s Digital Hub strategyįew will mourn the passing of the bloated mess that iTunes has become, but it was precisely this catch-all approach that made the software so compelling in the first place.
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